Jeevan Kumar: Zoom Delivers Where Others Perish

Published 13 December, 2018

When Jeevan Kumar had the idea of setting up a logistics company back in 2016, plenty of disruptions were already taking place in the global supply chain business, as consumers increasingly turn to e-commerce for their shopping needs.


Companies were in a race to offer new technology and services to expedite delivery and lower costs.


But the ‘last mile, same-day’ model remains a big and expensive challenge – and largely untapped in Malaysia.


We saw a niche in the market where there were no logistics players servicing the e-commerce perishable space.


“We saw a niche in the market where there were no logistics players servicing the e-commerce perishable space,” says Kumar, co-founder of Zoom, a startup that connects online e-commerce and brick and mortar retailers to on demand same day delivery specialists.


“People who were selling flowers, cakes and so forth online could not get traditional logistics companies to deliver (same-day) for them. And they were willing to pay a hefty amount of money for it,” says the former advertising executive.


Since 2016, the Kuala Lumpur-based startup – founded by Jeevan,Mohamad Hafiz and Sean Lee – has expanded into Indonesia, with close to 60 staff and 300 delivery drivers serving both markets.


“At the moment, in Malaysia, we operate within the Klang Valley, Penang and Johor Bahru. In Indonesia, we cover the Jabodetabek area which is wider Jakarta.”


“We’ve grown and added more services and customers. We now deliver for the likes of Zalora and Lazada. In Indonesia, we do Blibli, JD.id and all these big marketplaces.”


“That’s where I think the general business is going to be in the e-commerce space. But we still offer the same day delivery for perishable goods and stuff. That’s kind of our niche – people come to us because of that skill sets that we have. Of course, that commands a much higher payment than your general logistics,” explains Kumar.


Source from Awani review