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Fwd Takaful And Naluri Hidup Partner To Offer Digital Therapeutics Programme As Part Of Cancer Plan

KKM dan DoctorOnCall bekerjasama bantu tangani kekeliruan berhubung COVID-19

Published 19 February, 2020

FWD Takaful Bhd (formerly known as HSCB Amanah Takaful Malaysia) on Feb 5 signed a partnership agreement with Naluri Hidup Sdn Bhd to offer the latter’s “Digital Therapeutics Programme” to FWD’s Care Direct plan customers.

Naluri is a digital treatment programme that essentially connects users of their app to a team of health professionals that range from health psychologists to dieticians and fitness coaches. As part of the partnership, FWD Care Direct customers will be able to activate an account with Naluri at the point of claims post-diagnosis.

“The Digital Therapeutics Programme will provide an optional value-added service for our FWD Care Direct customers that is personalised to support their emotional, mental and physical needs upon cancer diagnosis,” explains FWD Takaful chief executive officer Salim Majid Zain.

He further explains that the programme is part of FWD Takaful’s goal to “change the way people feel about takaful.

“That means showing people that we are there for them every step of the way and helping them achieve better health outcomes by building the necessary mental resilience to cope with their specific health challenges,” he adds.

“We’re excited to partner with an innovative takaful provider like FWD Takaful who is re-thinking takaful beyond just protection, but also to enhance the quality of life of its customers who’re dealing with cancer,” chips in Naluri chief executive officer Azran Osman-Rani.

“Naluri’s digital application will provide access to health coaching that combines much needed, but often neglected, psychological support with disease and lifestyle management.”



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